Flat fees from £5k per month - One retainer, all five fibres.

Overall Five Fibre score
73/100
Assessment
Independent
Last reviewed
2026-07-02
Data confidence
Low

The Five Fibre score measures this network against Twine Growth's Five Fibre Framework™ using the information available at the assessment date. It is not an endorsement, a financial recommendation or a recommendation to purchase a franchise.

At a glance

activ at a glance.

Industry
Business Consultancy, Services and Support
Franchise category
Marketing Franchise
Sub industry
Digital Marketing Agency
Headquarters
United Kingdom
BFA member
No
UK origin
Yes
Recruitment status
Recruiting

Investment

Franchise investment.

Management franchise
Yes
Home based
Yes
Executive franchise
Yes

View franchise opportunity

Investment figures change. Confirm current requirements directly with the franchise network before making any decision.

Five Fibre assessment

How the foundations score.

Every franchise network is assessed across the five connected areas Twine Growth believes support sustainable franchise growth.

How the Five Fibre score is calculated

01 Assess Strong15/20

Public information for activ shows an established operating proposition and evidence of a repeatable franchise model. Commercial detail is visible, although internal profitability and founder dependency cannot be fully verified publicly.

02 Build Strong16/20

Public franchise material for activ describes structured training, operational support and repeatable systems for franchisees. The score stops short of full marks because internal manuals, central resources and founder independence are not fully visible publicly.

03 Launch Strong15/20

activ has a clear public franchise proposition with recruitment messaging and an enquiry route. Public material also indicates a structured path towards joining, although the full discovery and launch process is not always disclosed.

04 Grow Strong13/20

Public evidence shows active franchise expansion for activ, with multiple locations or territories and an established recruitment route. Internal enquiry source tracking and conversion rate data are not publicly verifiable.

05 Amplify Strong14/20

Public material for activ indicates franchisees receive marketing or local growth support and have a brand backed local presence. Location level enquiry tracking and the degree of independent customer generation are not fully public.

73/100 Overall Five Fibre score

activ scores 73/100 and sits in the Growth Ready band based on publicly available evidence. Build is the strongest evidenced fibre, while Grow has the greatest public evidence gap. Internal data could change the assessment where systems or performance measures are not published.

Benchmark

How this network compares.

Overall, against the whole Index
This network73
UK Index average75
Overall, against Business Consultancy, Services and Support (95 networks)
This network73
Industry average72

Sources

Research sources.

3 public sources used for this profile
  1. Franchise UK :contentReference[oaicite:6]{index=6}
  2. Stage 80 review: public franchise sources checked
  3. unresolved Unknown cells updated to a concrete public disclosure status where no public value was located.

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The Five Fibre Franchise Growth Scorecard

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See where your franchise growth foundations are strong, where they are exposed and where growth may be getting blocked. Twenty five questions, around five minutes.

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