Ayeye

Ayeye scores 52/100, Growth Gaps, from an unrounded total of 51.5. Launch is strongest at 14.5/20 and Grow weakest at 3.5/20. Priority 1, Grow: establish qualified ownership demand, source quality, conversion and current territory priorities. Priority 2, Amplify: connect audit and marketing assets to paid clients, retention and owner contribution. Priority 3, Assess: reconcile current UK costs, contractual responsibilities and representative returns. These follow the three lowest fibre scores. Public evidence gaps do not prove missing internal capability, and the score is not an investment recommendation.

Research date: 4 November 2026. AYEYE offers a local AI/automation business in which owners develop client relationships using centrally supplied technology. Education subscriptions, customer automation services and the franchise package are separate offers. The current official page emphasises a free business audit and ready-built solutions rather than requiring every owner to develop software. The existence of a software product or training course does not alone establish a sustainable franchise owner's income.

The public founder account identifies Wesley Phillips and James Bell. The official page describes James as a former Head of AI at Dow Jones; this is an attributed professional-history claim, not independent verification of every part of his career. Current material also describes central research/development and Head Office implementation help. A wider support operation can coexist with founder dependence. No successful month without daily founder involvement or independently verified launch delegated entirely to another named team was established.

A material price discrepancy required visual inspection. The investment page of the currently linked fifteen-page brochure displays £9,400 plus VAT. Its text extraction omitted the numerical price, leaving only the investment heading and VAT text, so relying on extracted text alone would have missed it. Franchise UK and other directory material advertise £4,900 plus VAT, matching the workbook's retained figure. The directory also promotes a limited first-year monthly-fee waiver. The eligibility, expiry and relationship between these offers were not verified. Neither price is silently substituted into protected metadata.

The brochure sits in an August 2026 upload path, which is useful provenance but not proof of its publication or revision date. A dated contractual schedule is needed to settle the current package, inclusions, renewal, recurring charges and any delivery revenue-sharing arrangement. Head Office completing work on an owner's behalf may change the owner's margin. Additional technology promotions are not assumed permanently included simply because a brochure says this month. Working capital, sales activity, software usage and owner time also matter.

Financial examples concern customer selling opportunities rather than representative owner profit. A free audit may identify several services, but recommendations do not automatically become orders. The brochure expressly qualifies income illustrations and says shared opportunities should not be relied upon as guaranteed revenue. A commercial model should follow an ordinary client from first contact through audit, accepted scope, delivery charges, payment and continuing support. Revenue, gross margin, cash available to the owner and profit after the owner's labour are different measures.

Corporate and geographic definitions also need care. Companies House identifies AYEYE GROUP LTD, 16443655, as Active, incorporated on 12 May 2025, with first accounts not yet due at the assessment date. That incorporation is not automatically the brand or franchise launch date, nor evidence of profitable trading. Its registered office is in Bristol, whereas the current website identifies operational headquarters in White Colne, Essex. Registered office and operating base can differ. The workbook's Bristol fields are preserved without claiming that all present activity occurs there.

The public app refund policy names FRANCHISE STARTUPS LTD and describes a trial followed by monthly billing. That identifies another service/counterparty reference; it does not prove that this is the counterparty for every franchise sale. Indexed general terms distinguish franchise services governed by an additional agreement. Direct retrieval of some terms timed out or met a verification screen, and the complete current executed franchise agreement was not inspected. No legal-compliance finding or assumption about automatic application of app cancellation rules to franchise purchases is made.

Recent owner news provides useful early evidence. The official 17 August 2026 Paul announcement says he had obtained first clients. The 10 September Steve announcement describes a new franchisee preparing to establish his business. Neither supplies a surname, fully reconciled territory, accounts, retention or typical net return. They are first-party announcements, not independent outcome audits. They support real recruitment activity while leaving the size and commercial maturity of the wider network unverified. No current complete UK owner count was established.

Training has identifiable content and receives credit. The brochure covers AI fundamentals, auditing, presenting recommendations, services and marketing. Directory material specifies a three-day practical programme with founder consultation and app-building content. The current official proposition centres more strongly on centrally developed automation. Applicants need confirmation of the current syllabus, practical competency checks, named trainers, completion requirements and what support follows opening. A certificate issued within the package is not assumed to be independently accredited.

Shared app resources and an auditing portal are described. The portal returned no readable public content and restricted resources were not accessed. An app can be a useful learning and operating tool without establishing that every manual, brand asset, update and escalation process is available in one maintained location. Current service levels, quality controls, client responsibilities and the split between owner and Head Office delivery remain partly verified. Clear implementation responsibilities would protect both owner confidence and customer experience.

The customer journey has a practical lead offer. The homepage directs businesses towards an audit and personalised report, with a local auditor identified as Kate. This does not establish that every UK enquiry is correctly routed to a franchise owner, nor that Kate represents the complete network. The franchise package includes web and marketing assets, but no complete owner-to-live-page inventory was reconciled. A recruitment announcement cannot replace a customer-facing local page with a usable enquiry route.

The next customer-growth evidence should connect source, booked audit, attended audit, accepted work, delivery contribution, repeat services and retained revenue. Networking, LinkedIn and referrals are possible channels, not observed outcomes for every owner. Keep this customer funnel separate from recruitment: current public evidence does not establish monthly qualified ownership enquiries, source quality or enquiry-to-agreement conversion. Broad AI-market demand cannot settle either funnel. Twine Index content is excluded as independent corroboration. Only AP and AU:BG change; all other metadata remains preserved, with discrepancies recorded for separately authorised correction.